SOSTAC® Certified Planner – How to write the perfect digital marketing plan
Leading to the SOSTAC® Certified Planner Qualification
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Leading to the SOSTAC® Certified Planner Qualification
Introduction
Business professionals and owners are facing many challenges in incorporating and integrating their business development and marketing campaigns. They need to understand that marketing cannot be a standalone activity, and it takes a lot to plan activities and stitch online together with offline to create an effective strategy.
The consumer in this digital age expects companies to be creative and personalised with their messaging, to deliver through the channel that they want, at the exact moment they want it. So how can companies keep their strategy updated when their focus (potential client) is a moving target?
This course reflects the need for practicable responses to the most common challenges facing companies in grappling with digital challenges and opportunities.
What you will Learn
This course aims to enable participants to achieve the following objectives
What the participants should take away from the workshop
Your Take-away Toolkit
SOSTAC® Marketing Plan Workbook (containing tutorials, videos & articles)Once you register for the examination you can:
DATE: 7, 8, 13 February
DURATION: 21 Hours
LOCATION: EIMF Premises, Nicosia
TIME: 09:00 - 17:00
FEES: HRDA eligible €283, non-HRDA eligible €640 (both + €121.60 VAT)
Registration Form
You can register by sending the completed registration form above to [email protected] or via fax to 2227 4475. If you need help completing the form, please give us a call at 2227 4470
Course Brochure
Assessment: you can register for the examination at a cost of £150 (includes one free test re-sit if required)
1 hour, open book, online MCQ test based on a case study (Pass mark: 60%). Take the the SOSTAC® CERTIFIED PLANNER online test after you have read the manual or attended a workshop or read either of the books. Get an
In-House Training
If you would like to discuss bringing this or another topic to your organization on an in-house basis please call us at 22274470 or email us at [email protected].
Trainer:
PR Smith
Paul has helped hundreds of companies from IBM to KPMG to innovative start-up businesses to boost their results and create sustainable competitive advantage by integrating creative marketing with cutting edge digital marketing tool. His six marketing books are published in seven languages in both print and ebook versions. His best-selling books are listed as the main texts for many venerable institutions from the Chartered Inst. of Marketing to the Inst. of Direct & Digital Marketing. Paul believes in edutainment which means his books, and carefully structured workshops, are entertaining and educational. His unique SOSTAC® Marketing Planning System is used by organisations around the world. Paul‘s personal passion is his social media driven, Great Sportsmanship Programme, designed to inspire a new generation into global citizenship while boosting literacy in youths.
Join us to gain insights from Alana Hill, learn practical strategies for turning conflict into opportunity, and discover how challenges can drive growth and stronger team performance.
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